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We work according to a KPI system. You pay for results, not for the process.
Our KPIs are tied to the achievement of your goals.

We work according to a KPI system.
You pay for results, not for the process.
Our KPIs are tied to the achievement
of your goals.

marketing agency 285

strategic marketing,
focused on results

brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
about us
285 is a marketing agency that is your strategic partner in content, working to achieve results. we are all about creativity that brings you the numbers you want
285 is a marketing agency that is your strategic partner in content, working to achieve results.
We are all about creativity that brings you the numbers you want.
marketing based on figures
120+
successfully completed projects
>3
years on the market
agency services
If necessary, we will tailor the service to your request
flip to the side
solutions for your business challenges
brand strategy /
marketing strategy
creating a strategy that transforms a business into a systematic and scalable brand
growth through short videos
(reels / tiktok / youtube / vk)
increased attention, reach, and leads through video content
discuss the project
identity and visual
packaging
a visual image that works for recognition and scale
comprehensive marketing support
a complete marketing department for your business. We connect as an external strategic partner and take control of your growth
influence marketing
growth through strategic integrations with bloggers
performance marketing
paid traffic management with a focus on sales
web design and websites
interfaces that hold attention
and lead to applications
consulting
and project support
expert support for project scaling
Creating a strategy that transforms your business into a systematic and scalable brand

What’s included:
Business, product, and goal analysis
Market and competitor analysis
Target audience segmentation
Positioning development
Communication strategy
customer acquisition strategy
recommendations on content and channels
implementation roadmap
final presentation + strategy session

Duration: 3−4 weeks

Result: a clear plan on how to grow, how to make money, and how to stand out in the market
Creating a strategy that transforms your business into a systematic and scalable brand

What’s included:
Business, product, and goal analysis
Market and competitor analysis
Target audience segmentation
Positioning development
Communication strategy
customer acquisition strategy
recommendations on content and channels
implementation roadmap
final presentation + strategy session

Duration: 3−4 weeks

Result: a clear plan on how to grow, how to make money, and how to stand out in the market
brand strategy / marketing strategy
Increased attention, reach, and leads through video content

What's included:
Content strategy for growth
Development of formats and ideas
Generation of ideas and scripts
Video editing
Preparation of descriptions for videos
Analytics and weekly strategy adjustments
KPIs for audience and reach growth
Cross-posting (optional)

Duration: 3-4 weeks

Result: A clear plan for how to grow, how to monetize, and how to stand out in the market
Increased attention, reach, and leads through video content

What's included:
Content strategy for growth
Development of formats and ideas
Generation of ideas and scripts
Video editing
Preparation of descriptions for videos
Analytics and weekly strategy adjustments
KPIs for audience and reach growth
Cross-posting (optional)

Duration: 3-4 weeks

Result: A clear plan for how to grow, how to monetize, and how to stand out in the market
growth through short videos
A visual image that works for recognition and scale

What's included:
Brand and audience analysis
Visual positioning
Logo (if needed)
color palette and typography
visual principles and rules
social media design
brand book
examples of application

duration: 2−4 weeks

result: a cohesive, scalable
visual language for your brand
A visual image that works for recognition and scale

What's included:
Brand and audience analysis
Visual positioning
Logo (if needed)
color palette and typography
visual principles and rules
social media design
brand book
examples of application

duration: 2−4 weeks

result: a cohesive, scalable
visual language for your brand
identity and branding
A complete marketing department for your business
We connect as an external strategic partner and take control of your growth

What's included:
Development and implementation of a marketing strategy
Content and communication management
Contractor supervision
Launching new channels
Influencing product and packaging
Analytics and reporting
Regular strategic sessions

Format: Long-term support for 1/3/6 months
A complete marketing department for your business.We connect as an external strategic partner and take control of your growth

What's included:
Development and implementation
••of a marketing strategy
Content and communication management
Contractor supervision
Launching new channels
Influencing product and packaging
Analytics and reporting
Regular strategic sessions

Format: Long-term support for 1/3/6 months
Comprehensive marketing support
(1 / 3 / 6 months)
Growth through strategic blogger integrations

What's included:
Selection of bloggers for business objectives
Placement strategy
Negotiations and integration control
Effectiveness analytics

Result: Increased reach, recognition,
and sales through partnerships
Growth through strategic blogger integrations

What's included:
Selection of bloggers for business objectives
Placement strategy
Negotiations and integration control
Effectiveness analytics

Result: Increased reach, recognition,
and sales through partnerships
influence marketing
paid traffic management with a focus on sales

what's included:
advertising campaign strategy
setup and management (Meta, Google, TikTok, etc.)
Working with funnels and touchpoints
A/B testing
Analytics and scaling

Format: Monthly management

Result: Stable flow of applications and transparent
unit economics
paid traffic management with a focus on sales

what's included:
advertising campaign strategy
setup and management (Meta, Google, TikTok, ••etc.)
Working with funnels and touchpoints
A/B testing
Analytics and scaling

Format: Monthly management

Result: Stable flow of applications and transparent
unit economics
performance marketing
Interfaces that hold attention and lead to applications

What's included:
Website and landing page development
UX/UI design
Design and implementation
Integration with analytics and CRM

Result: a website as a sales tool
Interfaces that hold attention and lead to applications

What's included:
Website and landing page development
UX/UI design
Design and implementation
Integration with analytics and CRM

Result: a website as a sales tool
web design and websites
expert support for project scaling

what's included:
strategic consulting
marketing audit
team support
participation in projects as an external partner

for whom:
b2b (businesses, startups, companies)
B2C (experts in marketing, promotion,
••production, beauty, fashion, influencers, ••lifestyle bloggers)
consulting and project support
expert support for project scaling

what's included:
strategic consulting
marketing audit
team support
participation in projects as an external partner

for whom:
b2b (businesses, startups, companies)
B2C (experts in marketing, promotion,
••production, beauty, fashion, influencers, lifestyle bloggers)
cases
results we are proud of
reviews
words from our customers
online education
beauty
Natalia Zemlyanova
online education
content
Zhenya Starilova
online education
SMM
Anya Boiko
online education
editing school
Evgenia Solomkina × Contention editing school
flip to the side
Adila
producer
I’m honestly still thrilled with the consultation, especially with the approach itself. It’s great that you don’t give a standard "template," but adapt the strategy to the specific person and offer ideas that are organic to them and their niche. Thank you!
Milena
producer
yuliq is someone who, based on my impression, can develop an effective strategy in any circumstances! She combines a fundamental approach with creative ideas and humor! If you need help with content, she is the one to turn to.
lily
architect and interior designer
yuliq, thank you for your productive work. With you, we were able to build a strategy and start working in a direction that inspires us! Support, guidance, and direction in my work—that's what I was missing and had been searching for for so long!
Masha Efimova
entrepreneur, equestrian athlete
I have worked with the team several times since 2024. I am extremely grateful to them for their assistance, as the result turned out exactly as I wanted it to be. I was very pleased that the team fully immersed themselves and understood the essence of my (not very common) project.
linen
blogger
It’s great that we’re adapting the content to my rather narrow niche. I like the video editing, it’s so dynamic, I think the audience is already more engaged.
Polina
blogger
We posted the lessons on the platform today — NOW WE'RE SURE TO WIN😮‍💨💔💔 Thank you and your team so much!

I'm thrilled with how it turned out, it's exactly what I had in mind! I'll definitely be back with more projects)
Anya
blogger, editor
Thank you very much for the consultation!
It’s as if a lot of chaotic thoughts and ideas have been organized in my head. I understood the basic chain of working with an idea and the correct way to present it in the Reels format. I still have a long list of specific ideas for videos, but more importantly, I now know how to turn any idea into a cool video!
Developed a growth strategy through short videos
Identified formats for attracting new audiences
Established regular reels releases
Focused on retaining attention and the first few seconds of videos
Implemented analytics and adjusted content weekly
Developed a growth strategy through short ••videos
Identified formats for attracting new audiences
Established regular reels releases
Focused on retaining attention and the first few ••seconds of videos
Implemented analytics and adjusted content ••weekly
What we did:
increase reach and subscriber growth without advertising, turn content into a source of leads
+ 7,500 subscribers
An average of 650,000–1,000,000 impressions every week
+ 800 unique visits to the database every month
Natalia Zemlyanova
What was the task:
+ 7,500 subscribers
An average of 650,000–1,000,000 impressions ••every week
+ 800 unique visits to the database every ••month
results in figures for 5 months of work:
online education
beauty
I'm so glad I found you! Thanks to working with the agency, reels have become not a difficult task, but an absolutely enjoyable routine that also brings very good results in my work! The growth of my blog, the scaling of my online products, and the endless vibe—all the work is structured clearly, and releasing reels every day turned out to be quite easy with the help of the team. During our time working together, we even dropped a few million-view reels, which I think is a very impressive achievement! Anyway, thank you very much!
review:
разработали стратегию роста через ••короткие видео
определили форматы под привлечение ••новой аудитории
выстроили регулярный выпуск reels
сфокусировались на удержании внимания ••и первых секундах видео
внедрили аналитику и корректировали ••контент еженедельно
Как хорошо что я вас нашла!) Благодаря работе с агенством рилсы стали не сложной задачей, а абсолютно приятной рутиной, которая к тому же приносит очень хороший результат в работе! Рост блога, масштабирование моих онлайн продуктов и бесконечный вайб) вся работа выстроена понятно, выпускать рилс каждый день оказалось совсем несложно с помощью ребят. За время работы мы даже дропнули несколько рилсов миллионников, что я считаю очень крутым показателем! Вообщем большое спасибо!
+ 7500 подписчиков
в среднем 650 000 – 1 000 000 охвата ••каждую неделю
+ 500 уникальных заходов в базу каждый ••месяц
Evgenia Solomkina × Contention editing school
cтратегическая контент-работа (генерация идей и сценариев под привлечение аудитории)
формат работы:
даже без полного ведения аккаунта, стратегическая работа со сценариями дала кратный рост аудитории
ключевой результат:
online education
editing school
developed a system of ideas for a cold audience
focused on a format that grabs attention in the first few seconds
worked exclusively on attracting a new audience
+8,500 followers (total for both accounts)
content has become a stable channel for attracting audiences
Increase new audience growth
Boost growth through short videos
Scale reach
What was the task:
developed a system of ideas for a cold audience
focused on a format that grabs attention in the ••first few seconds
worked exclusively on attracting a new audience
What we did:
+8,500 followers (total for both accounts)
content has become a stable channel for ••attracting audiences
results in figures for 5 months of work:
review (click on the image to enlarge):
разработали стратегию роста через ••короткие видео
определили форматы под привлечение ••новой аудитории
выстроили регулярный выпуск reels
сфокусировались на удержании внимания ••и первых секундах видео
внедрили аналитику и корректировали ••контент еженедельно
Как хорошо что я вас нашла!) Благодаря работе с агенством рилсы стали не сложной задачей, а абсолютно приятной рутиной, которая к тому же приносит очень хороший результат в работе! Рост блога, масштабирование моих онлайн продуктов и бесконечный вайб) вся работа выстроена понятно, выпускать рилс каждый день оказалось совсем несложно с помощью ребят. За время работы мы даже дропнули несколько рилсов миллионников, что я считаю очень крутым показателем! Вообщем большое спасибо!
+ 7500 подписчиков
в среднем 650 000 – 1 000 000 охвата ••каждую неделю
+ 500 уникальных заходов в базу каждый ••месяц
рост через короткие видео (под ключ)
формат работы:
Increase audience traffic through reels
Boost engagement and conversion to ••subscriptions
Developed a growth strategy through short ••videos
Systematized analytics on ER, impressions, ••and conversions
Integrated partner activities to increase reach
Audience growth and engagement
5,400 subscribers with reels in 6 months
Stable influx of 500+ subscribers in “quiet” ••months
ER on key videos — 6%+ (very high indicator)
Increase audience traffic through reels
Boost engagement and conversion to subscriptions
task:
Developed a growth strategy through short videos
Systematized analytics on ER, impressions, and conversions
Integrated partner activities to increase reach
What we did:
Zhenya Starilova
Audience growth and engagement
5,400 subscribers with reels in 6 months
Stable influx of 500+ subscribers in “quiet” months
ER on key videos — 6%+ (very high indicator)
results for 9 months of work:
online education
content
review (click on the image to enlarge):
разработали стратегию роста через ••короткие видео
определили форматы под привлечение ••новой аудитории
выстроили регулярный выпуск reels
сфокусировались на удержании внимания ••и первых секундах видео
внедрили аналитику и корректировали ••контент еженедельно
Как хорошо что я вас нашла!) Благодаря работе с агенством рилсы стали не сложной задачей, а абсолютно приятной рутиной, которая к тому же приносит очень хороший результат в работе! Рост блога, масштабирование моих онлайн продуктов и бесконечный вайб) вся работа выстроена понятно, выпускать рилс каждый день оказалось совсем несложно с помощью ребят. За время работы мы даже дропнули несколько рилсов миллионников, что я считаю очень крутым показателем! Вообщем большое спасибо!
+ 7500 подписчиков
в среднем 650 000 – 1 000 000 охвата ••каждую неделю
+ 500 уникальных заходов в базу каждый ••месяц
рост аудитории и вовлечённость
5 400 подписчиков с reels за 6 месяцев
стабильный приток 500+ подписчиков
••в «спокойные» месяцы
ER на ключевых роликах — 6%+ (очень ••высокий показатель)
контент стал предсказуемым каналом привлечения аудитории с прозрачной экономикой и контролируемой стоимостью подписчика
ключевой результат:
рост через короткие видео
формат работы:
Increase the influx of new audiences
Ensure systematic growth without dependence on advertising
Reduce the cost of attracting subscribers
Developed a strategy for short videos aimed at growth
Tested formats on a cold audience
Worked with analytics and KPI optimization
Anya Boiko
online education
SMM
Increase the influx of new audiences
Ensure systematic growth without dependence
••on advertising
Reduce the cost of attracting subscribers
Developed a strategy for short videos
••aimed at growth
Tested formats on a cold audience
Worked with analytics and KPI optimization
task:
What we did:
+4,000 subscribers
results after 3 months of work:
review (click on the image to enlarge):
stages of working with us
all stages of work are discussed with you personally and adapted to the project task.
how we work
brief
Let's get acquainted, feel each other's vibe, translate your tasks from business language into the language of results, so that everything runs smoothly during the work process.
signing of documents
To ensure everything is protected, we will specify the terms of employment, the responsibilities of the parties, and KPIs
preparation of a personal growth strategy
We will analyze competitors, the market, and trends, and develop a comprehensive strategy to achieve your goals.
during operation:
analytics
reporting
kpi
strategy adjustment
Our work begins with analyzing your request.
We will delve into your case, suggest ways to achieve your specific goals, and define KPIs. Submit your request and we will contact you shortly!
brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
Our work begins with analyzing your request.
We will delve into your case, suggest ways to achieve your specific goals, and define KPIs. Submit your request and we will contact you shortly!
marketing agency 285
receive a personalized
commercial offer
brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
brand strategy • marketing strategy • growth through short videos • identity and visual packaging • content strategy for social media • influence marketing • performance marketing • web design and websites • consulting and project support •
наша работа начинается с глубокого анализа Вашего запроса. мы углубимся в Ваш кейс, предложим пути достижения именно
Ваших целей и определим kpi. оставьте заявку и мы свяжемся с Вами в ближайшее время!
Our work begins with analyzing your request.
We will delve into your case, suggest ways to achieve your specific goals, and define KPIs.
Submit your request and we will contact you shortly!
marketing agency 285
get a personalized
commercial offer
оставить заявку
этапы работ с нами
все этапы работы обсуждаются лично с вами
и адаптируются под задачу проекта
как мы работаем
бриф
познакомимся, почувствуем вайб друг друга, переведем Ваши задачи с бизнес-языка на язык результатов, чтобы в процессе работы всё было по полочкам
ИП Плеханова Юлия Александровна
©285. 2026
*social network recognized as extremist in the Russian Federation
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